overview
Care & More is a consumer brand offering everyday essentials across personal, baby, and home care. Following a brand refresh, the goal was to create a digital experience that reflected its renewed identity while bringing clarity and structure to its diverse product catalog.
approach
Working alongside Contra Studio, the design focused on translating the brand's approachable personality into an intuitive and cohesive website.
A clear information architecture simplified navigation across product categories, while a color-coded visual system helped differentiate them without compromising brand consistency. Thoughtful layouts and content hierarchy made product information and benefits easier to explore.
outcome
A cohesive digital catalog that brings together Care & More's products under a unified brand experience. The website balances personality and functionality, providing a clear way to discover products, understand their benefits, and find where to buy them.
